A New Logo for the AGC-CA Construction Leadership Council

Mission Critical’s Graphic Design and Technical Illustration Group recently completed a new logo design for the AGC-CA Construction Leadership Council (CLC). The CLC was established to cultivate the next generation of leaders in the construction industry, act as a conduit for participants to build networks, exchange ideas about work and the industry, and gain continuing education which includes both professional development and leadership skills.

In working with CLC committee members, we focused on clarifying the CLC’s key mission concept while developing a logo device that was both visually engaging and “brand compatible” with the AGC-CA. We provided over a dozen concept iterations before arriving at a final and approved design that captured the vision of the CLC.

We are thrilled to have had the opportunity to support the goals and mission of the CLC, and we are always ready to take on the next design challenge.

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